Agency: Dentsu Creative
Head of design: Chris Davey
Project manager: Fern Calderwood
Motion design & 3D: Aaron Austin

The winter period of the 2024 was coming, I was hired to create the digital assets for the NHS Winter Vaccine Campaign. my task was to model the viruses, simulate them shattering and use that to create a visual campaign on DOOH billboards across the UK.

This work featured in: London, Liverpool, Manchester, Birmingham and Newcastle.

The Viruses

This job consisted of 3D Modeling, texturing and rendering out new viruses that remained consistent to the original objects used in the campaign. you can see the development of virus 1 and 2. I created both the models and shatter simulations using Cinema 4D.

The Shatter

This job consisted of 3D Modeling, texturing and rendering out new viruses that remained consistent to the original objects used in the campaign

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