Agency: Dentsu Creative
Head of design: Alex Fairman
Head of artwork: Chris Holiday
Project Manager: Bianca Dubois

The goal was to design a brochure to go across the US promoting Amex Business Platinum Campaign 'Business Vs Pleasure'. And create a design that follows the campaign design style.

The design unfolds twice, each time revealing a different bit of information.We had quite a bit of content, so we opted for a cross fold brochure and did several design tests to include all the core elements in a meaningful way.

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